One of the primary benefits of starting a cash-based clinic is the freedom to practice in the way that you feel will best serve your patients. For Jim Heafner, that means focusing on stellar client experience and taking a holistic approach to treatment. Jim is the owner and lead PT at cash-based Heafner Health in Boulder, Colorado. When he’s not healing someone hands-on, he’s educating; Jim has written three books and is the author of the Student Physical Therapist blog, which attracts more than 65,000 views each week. In this episode, he digs into why trust and service are the cornerstones of his clinic. He shares why client care can make or break your clinic, how to incorporate yoga into your practice, and how you can build a sustainable referral system the right way. Turn up the volume and get into it if you’re ready to create a practice that fulfills you while helping others.
“The hard work is the journey... so you have to enjoy what you’re doing.”
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