You could be leaving lots of money on the table because you have not properly trained your front desk. Today’s guest, Rick Lau discusses the importance of understanding your call metrics and training your front desk on sales. Discover how you can increase sales without increasing your marketing budget.
“The minute you know WHY patients are booking, you can put together training to help.”
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2:00 How Rick became a serial healthcare entrepreneur
7:25 Common operational problems Rick helps business owners with
12:40 Why you need to train your front desk
15:05 Why you need to know the analytics of your calls
21:10 Finding $15,000 in revenue but increase the phone answer rate
23:40 What metrics you should be using
25:33 The #1 mistake the front desk makes on the phone
29:19 How to hire the right front desk person
42:43 Why you need to constantly need to build a bench
46:00 How to get others to buy into your mission
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