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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

The CashPT Lunch Hour Podcast is dedicated to helping physical therapists build a successful physical therapy business without relying on Insurance. Join Aaron LeBauer as he explores how leading cash-based practice owners have achieved success, how leading physical therapists market their practice and what’s possible in a physical therapy cash-based practice. Learn more: www.LeBauerConsulting.com
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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance
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Now displaying: July, 2019
Jul 25, 2019

How do you go from a $300 per day drug addiction and a 20-year prison sentence to being a successful gym owner and coach? Rob Grupe is the owner of Twice Bitten CrossFit, a gym dedicated to leveling up clients’ fitness and mindset. Rob has been through his fair share of adversity, and rather than taking the easy way out by playing as a victim, he’s taken ownership and is channeling those lessons into transforming lives. He’s created a culture of trust by being vulnerable about his own story and living by the principle of meeting people where they’re at. He joins Aaron in this inspiring episode to share his journey, his approach to clients that sets him apart, and some advice for PTs looking to connect with fitness professionals. If you want to stop making excuses and letting your history hold you back, don’t miss this episode.

 

“My ‘why’ and my driving force is that, because I did those things and I cannot take them back, the only thing I can do is… try to make every day count and try to make a difference in somebody else’s life.”

-Rob Grupe

 

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Time Stamps:

1:11 - The power of addiction: How Rob developed a $300/day drug habit that led to an overdose and 20-year prison sentence

14:50 - Is the healthcare system failing addicts? 

20:38 - Why Rob has dedicated his life after prison to making a positive impact on others

24:203 - How hiring a coach transformed Rob’s life and business after two failed partnerships

26:18 - The biggest breakthrough moment that allowed Rob to get vulnerable and share his story, and how vulnerability can create a culture of trust in your business

33:42 - Rob’s advice for PTs who want to approach fitness professionals and be part of their community

39:30 - Rob’s strategies for retaining clients and customers

41:05 - Why Rob is dedicated to transforming lives for his clients, and his best tip for someone who struggles with mindset

43:49 - The best way to approach a patient struggling with addiction


Resources:

 

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Jul 18, 2019

Channeling the entrepreneur mindset can be difficult for a first-time business person, but it’s paramount to your success as a cash practice owner. Luckily, Aaron has laid out exactly how to tap into it in his brand-new book that you can get right now for FREE -- just pay shipping and handling. In this audiobook reading, he gives you an exclusive sneak peek into The CashPT Blueprint, the #1 resource for building and scaling your cash-based clinic. You’ll hear how to create a high-converting opt-in for your website and the 5 principle traits of entrepreneurs that you must internalize and apply to your business for it to thrive. If you’re ready to build a practice that can run on its own, create financial freedom for you and your family, and will be worth selling, don’t miss this exclusive reading or the opportunity to grab a copy before they’re gone.


“Perfection is a business killer… All you’re doing is letting excuses get in your way of forward progress and becoming successful.”

-Aaron LeBauer

 

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Time Stamps:

2:09 - The number one principle for effective lead generation systems

3:19 - How to choose the content for your opt-in, create a cover, and get it published

6:37 - How to create an opt-in page to collect your leads

7:39 - Why you need to follow up with subscribers right away, and how often you need to touch base with them 

13:15 - Understanding the difference between expenses and investments to tap into the entrepreneurial mindset

14:41 - Successful entrepreneurs don’t do it alone: How to set up systems in your business to ensure success

16:18 - How to plan backward from your financial goals to level up your money mindset

19:14 - Why hiring employees is one of the best investments you can make in your business

22:46 - How good is good enough? Ditching analysis paralysis and taking imperfect action

 

Resources:

 

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Jul 11, 2019

One of the benefits of running a cash practice is the flexibility you have in running your own business: you decide how many patients you treat, the hours you work, and the price you charge. But what if you want more? Sarah Duvall is a physical therapist who found herself frustrated at the lack of accurate information available when she was trying to alleviate her own pelvic pain. After selling her second cash practice, she focused her energy on educating as many people as possible, and now she’s helping millions with her courses and membership sites. Today, she joins Aaron to chat about the resources she’s created for patients and PTs alike. She shares how she started -- and sold -- two cash-based practices before starting her online business, and how she leveraged email marketing before it was trendy. Sarah says one of the secrets to her success is being opinionated, so you’ll hear exactly why she thinks it’s so important to reach beyond the doors of a clinic to heal the masses. If you’re ready to grow your reach and make your knowledge available, don’t miss the advice she drops in this episode.

 

“The more opinionated I am about something, the more I tend to find my tribe.”

-Sarah Duvall

 

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Time Stamps:

1:07 - How Sarah’s experience with physical therapy as a kid inspired her to join the profession

4:42 - Why Sarah started her first cash practice -- and how she sold it and opened location number two

13:40 - How Sarah added value to her business to make it worth more at the point of sale

21:07 - Why it’s important to be transparent and opinionated, and why it’s a great thing if not everyone likes you

24:10 - What got Sarah started in the online space, and how she made $1,000 on her first product

30:04 - How Sarah creates material for patients and fellow PTs, and how she keeps them separate in her business

34:21 - Sarah’s number one strategy for making the most of her time, and her favorite way to reach patients and cultivate word-of-mouth referrals 

39:35 - The one thing Sarah would do differently and the biggest thing she’s learned

42:35 - Why Sarah is focusing more on educating physical therapists

47:38 - Sarah’s advice for anyone hoping to run their business online, and her message to women who want to start a family at the same time

 

Resources:

 

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Jul 4, 2019

Unfortunately for patients and new physical therapists, the same mindset that convinces PTs to rely on insurance tells them that they need a physician’s permission to treat anyone. Nicole Cozean is a pelvic PT who left the hospital bureaucracy to open her cash practice and challenge the misconceptions that are keeping PTs from their full potential and patients from better treatment. Three years later, she runs a clinic with five PTs and has built a culture that allows them to see their worth. She treats dozens of patients a week, some of whom travel from states away. Today Nicole joins Aaron to bust the myths surrounding the treatment hierarchy, fill you in on how she gets a consistent stream of clients (without physician referrals), and challenge you to unlearn the limiting beliefs that are holding you back. You’ll also hear why she focuses on patient education for marketing and the one change she made to her website that’s increased her traffic and inquiries. She’s fired up and you don’t want to miss it.

 

“What kind of care do you want to provide? If you work backward from there, sometimes you’ll find that underneath some of your fear or apprehension is the actual drive to start your own thing.”

-Nicole Cozean

 

What do you want to hear from the CashPT Lunch Hour?

Tell us here! 

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Time Stamps:

1:05 - How Nicole went from being a physical therapy patient to a hospital PT to owning her own practice

15:07 - The one pivotal day that let Nicole know she belonged in pelvic PT

21:14 - Where you need to go before you do anything else if you want to start a cash practice

23:41 - Why Nicole decided to raise her rates, how she knew it was time to hire, and how she’s creating a culture where her PTs understand the value of their treatment

34:18 - The secret to finding the right employees for your clinic and why PTs fresh out of school might be a better option than someone with years of experience

38:18 - How Nicole markets her practice to get a consistent stream of new patients and the number one thing she refuses to do in her business

45:42 - What single piece of content did Nicole create that’s helped her get patients from 20 U.S. states and several other countries?

51:40 - Nicole’s big plans for the next six months

54:55 - What needs to happen for young PTs to unlearn some of their limiting beliefs about their expertise and worth?

1:03:04 - What pelvic PT students need to know to ensure their success

 

Resources:

 

Connect with Nicole:

 

Connect with Aaron:

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