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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance

The CashPT Lunch Hour Podcast is dedicated to helping physical therapists build a successful physical therapy business without relying on Insurance. Join Aaron LeBauer as he explores how leading cash-based practice owners have achieved success, how leading physical therapists market their practice and what’s possible in a physical therapy cash-based practice. Learn more: www.LeBauerConsulting.com
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The CashPT Lunch Hour Podcast | Build a Successful Physical Therapy Business Without Relying on Insurance
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Now displaying: March, 2019
Mar 28, 2019

On the fence about starting your own business? Today, Michelle Bauer shares how she went from fitness trainee to owning 3 fitness studios. Before she was the owner of Nex Level Fitness, Michelle was a mom who wanted to be healthy. What made her take the jump and start her own studio? Listen to find out why she began the journey and how you can do the same, and you don’t need a business degree! This episode will help you realize that your business dreams aren’t that far away.

 

“The outside isn’t who you are… the inside is what needed a whole lot of work.”

-Michelle Bauer


What do you want to hear from the CashPT Lunch Hour?

Tell us here!

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

  

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

Time Stamps:

1:52 - Turn fitness into a fun social activity by learning how Michelle developed her ‘functional fitness’ methods

7:26 - Michelle shares why you can start, grow and manage your business successfully, even without a business degree or business background!

12:19 - The 1 requirement for a second-in-command and how company culture impacts your employees

18:57 - The fitness industry as a medical first-step: What doctors can’t do that fitness coaches, chiropractors, and physical therapists stand for

26:00 - Thinking about opening a second location? Michelle gives 2 tips for making your second location profitable and successful

33:30 - Everyone has their limits, but if you help people break down this one barrier, then you’ll 10x their strength AND their life skills

38:19 - Transform your mindset by asking yourself one question that will give you direction for the rest of your life

41:59 - You set your own ceiling, so use Michelle’s strategy for chasing dreams to get your business to the next level

 

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Mar 21, 2019

What’s the most common objection to cash-based physical therapy? Expense. In this second edition of dealing with patient objections, learn how to tear down the expense objection. Aaron and the team discuss the one question that replaces "expensive" with "valuable"! Listen now to hear how confidence and payment plans create an irresistible service.

 

“Usually, when people know that this is going to work for them, insurance isn’t even in their consideration.”

-Aaron Lebauer

 

What do you want to hear from the CashPT Lunch Hour?

Tell us here!

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

Time Stamps:

3:08 - Time doesn’t heal things correctly: Why clients treat themselves with time rather than your expertise and guidance

7:54 - Your services are more valuable than the cup of coffee clients buy every day, so learn what questions you need to ask them to make them see that!

11:21 - The 3 simple steps to breaking down the objection of expense: Why you can’t just ignore expense, but you need to know how to talk about it well

16:22 - If your clients want to use insurance at your cash-based business, then here is what you need to communicate to them

19:41 - How to use payment plans to minimize the funding hurdle for your clients and get them committed to investment

26:17 - Objections force you to build your confidence. Find out where you should base your confidence and how you should advertise that confidence during a sale

30:26 - One question that changes the entire playing field of the sale without scaring off the customer

 

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Mar 14, 2019

Have you seen an increase in objections from potential clients? Find some help in this special episode! Get a behind-the-scenes look into how Aaron and his team deal with patients who don’t buy into their services. Hear the one question that needs answering to close any sale. If your client would enjoy your service but can’t see past the price tag, then you need to change their perspective. Listen to get strategies from Aaron, Tyler, and Amber that will help you get to the heart of any person’s need for physical therapy.


“If people come in and they say “No”, it’s because we haven’t answered the right question.”

-Aaron Lebauer



What do you want to hear from the CashPT Lunch Hour?

Tell us here!

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

  

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

Time Stamps:

2:42 - Struggling to close sales? How to begin analyzing your system and finding the problems that are causing the failure

6:40 - In evaluating potential clients, Tyler describes who is definitely not coming back and how he can tell

12:21 - Don’t let parents shy away from letting their child’s physical needs get overpowered by their fear of finances: Convincing parents and how to promote the needs of the child

18:09 - The question that solves all questions: How to get to the heart of why someone actually WANTS good physical therapy

24:33 - Cater to your customers’ needs by using this method to predict the path of any sales conversation

29:16 -  Injuries limit people, so find out how you can help people break through their limits and live their best life with their families

34:30 - You're failing to close sales because you’re letting your customer do this one thing to you in the middle of your evaluation

38:58 - What your REAL job is that encompasses more than just physical therapy and how to do it well

 

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Mar 7, 2019

Your small client base is just what you need to create epic growth for your business! Alexis Sams is here to tell you how to use simple tools for incredible growth in your small business. As a dancer and physical therapist, Alexis transitioned out of the insurance-based clinics to start her own cash-based project. Now, she owns ANS Fitness and Physical Therapy (AZ Dance Medicine Specialists) and is developing an online education platform for dancers and physical therapists. If you’re considering switching to a cash-based clinic, Alexis will tell you why you need to make the switch now. Listen to find out how to capitalize on your customer’s connections to create growth.


“99% of my growth right now is still word of mouth.”

-Alexis Sams



What do you want to hear from the CashPT Lunch Hour?

Tell us here!

 

10x Your Marketing, 10X Your Action, 10X Your Thinking, 10X Your Income, and 10X Your Impact in 12 Months or Less with The CashPT Platinum Mastermind!

Learn More Here!

 

Get Your CashPT Checklist to Start Building Your Cash-Based Physical Therapy Practice Now!

Find it Here

 

Time Stamps:

2:19 - Dance teacher become Physical Therapist, Alexis reveals why her love of teaching and the body led her to the profession of physical therapy

7:52 - The 1 thing that made every teaching and physical therapy job unsatisfying for Alexis and what she did about it to create her own way

11:05 - The #1 reason insurance didn’t allow Alexis to treat her clients the way she knew she needed to treat them

15:46 - How to know if you are ready to break off from the insurance-based clinic and start your own cash-based business

20:57 - Know your niche and address your client base: How to cater to the parents of your potential youth customers

25:48 - Alexis’s #1 source of client growth and what she does in marketing to cultivate that growth

32:48 - Creating a successful digital platform can be easy! What strategy Alexis used to capitalize on a need she perceived in the dance and physical therapy communities

38:01 - If you’re struggling today, hear why Alexis believes this time of doubt or confusion is actually going to lead to future success

 

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